TORONTO, May, 2015 /CNW/ -
WayHome Music and Arts is excited to announce a
partnership with world-renowned restaurant festival,
Taste of
Toronto and Toronto-based hospitality darling,
Drake Hotel
Properties, for the 2015 summer music festival. Set
amongst the backdrop of a beautifully restored 1920s barn beside the main stage
of the festival, the
WayHome Music and Arts VIP experience will feature a
series of
Taste of Toronto-style mini-restaurants by the Drake
Hotel, Drake One Fifty and Drake Devonshire Inn
. Earlier in July,
Taste of Toronto visitors will enjoy a live music stage curated by
WayHome Music and Arts.
Drake will offer its foodie 'classics with a twist' to VIP guests for
breakfast, lunch and dinner (and everything in between) from five different
mini-restaurants: Drake Café, offering breakfast and lunch items including
favourites like Drake granola and the classic Drake burger; Fish Camp, a
brand-new Drake concept for summer 2015, will be popping up at all of its
properties and
WayHome Music and Arts, featuring seafood like fresh
oysters, shrimp & grits and crispy clams; Drake Fiesta, offering
made-to-order tacos, grilled corn and other Mexican-inspired dishes; Drake BBQ
with grilled classics like pork ribs, chicken thighs, and all the fixings; and
Drake Snacks, serving tasty treats like ice cream sandwiches and freezies. The
Drake mixology team will also be on hand to shake up thoughtfully crafted
cocktails and pour premium wine in festival-safe carafes for guests.
"The culinary experience is a critical component of our vision for
WayHome
Music and Arts so to have internationally renowned restaurant festival
Taste of Toronto partner with us on our VIP experience is very exciting,"
said Shannon McNevan, Executive Director, Republic Live. "
The Drake has
long been known for delivering hospitality in the most unique and creative ways
at a world class level; this was a defining factor for us when we collectively
chose them for this special activation."
"We have a long history of working closely with musicians and music
festivals, so the opportunity to work with both
WayHome Music and Arts
and
Taste of Toronto to come up with a fun, creative way to give VIP
guests a Drake culinary experience was a no-brainer for us," said Ted Corrado,
Corporate Executive Chef, Drake Hotel Properties. "We're excited to debut
delicious some new menu items to festival goers and enhance their experience at
one of the coolest music festivals of the summer."
In addition to the
WayHome x Taste of Toronto x Drake
partnership, the music festival's VIP ticket-holders will enjoy an impressive
experience including the closest stage viewing; festival boutique shopping;
massage lounge; Way Beauty Bar; sneaker cleaner; photo booth; air conditioned
executive washrooms and complimentary showers; cool down and refreshing
stations; charging station; complimentary coffee, beverages, fresh fruit and
private cash bar. The VIP area will also look and feel "like Drake" with the
Drake team curating the art and décor, including several site-specific works by
artists like Analog Preservation Network, Confetti System and Alicia Nauta.
Other VIP conveniences include premium parking or camping located in close
proximity to the main stage, expedited traffic lanes and bag checks. This summer
from July 24 to 26, VIP tickets are currently available for $599.99 at
www.wayhome.com/vip.
"As two of the city's most anticipated summer festivals, the
WayHome x
Taste of Toronto x Drake collaboration allows us to offer a first-class
experience at both events," said Meghan O'Hanlon, Event Director, Taste
Festivals Canada. "Bigger and better than ever in our second year, stay tuned
for the full lineup of the live music stage at
Taste of Toronto, curated
by
WayHome."
The only North American edition of the internationally celebrated Taste
Festivals, the second annual
Taste of Toronto festival is coming
to Fort York National History Site, July 2 to 5. Ticket-holders will enjoy
outstanding signature dishes from some of the city's top restaurants, including
the Drake restaurants, as well as the unique opportunity to interact with local
and international top chefs at live cooking classes and demonstrations, set to
live music curated by
WayHome Music and Arts in the background.
Full music lineup to be announced soon. To purchase tickets or for more
information, visit
tasteoftoronto.com.
About WayHome Music and Arts
Republic Live, in collaboration with AC Entertainment, co-founders of the
Bonnaroo Music Festival, will be hosting
WayHome Music and Arts at
Burl's Creek Event Grounds, just ten minutes north of Barrie, July 24 to 26. The
festival will include headliners Neil Young + Promise of the Real, Sam Smith,
Kendrick Lamar, Alt-J, Modest Mouse and Hozier with an additional 60 plus
artists performing over the 3 days. The festival offers 4 stages, a variety of
late-night spectacles and experiences, original art installations, fine
international and local cuisine, an on-site farmers market, and more.
WayHome Music and Arts will inspire fans to explore their own
creativity while giving them a powerful, unforgettable, and eye opening
experience using music and art as a catalyst. All ticket offerings include tent
camping or parking and are on-sale exclusively at
www.wayhome.com/vip.
About Taste
Taste Festivals, an IMG event, is considered the world's
greatest restaurant festival. The festival concept began 12 years ago in London,
England, and has rapidly grown into an international event with festivals in 22
cities around the world including Dubai, Amsterdam, Milan, Paris, Melbourne,
Dublin, Sydney, and Johannesburg, to name a few. Everywhere it goes, Taste
represents a gourmand's dream come true: delicious food created by the city's
greatest restaurants, world famous chefs, superb drink and outstanding
entertainment, set in stunning outdoor surroundings.
Taste of Toronto general
tickets start from $19, youth (6-15) tickets are $15 and children under 5 attend
for free. VIP and Premium ticket packages are also available. To purchase
tickets or for more information, sign up to receive regular Taste of Toronto
updates at
tasteoftoronto.com.
About Drake Hotel Properties
Drake Hotel Properties is an arts and culture-driven hospitality brand with a
commitment to providing design-focused, boutique hotspots to eat, drink, sleep,
shop and play. Properties include The Drake Hotel (Toronto), Drake One Fifty
(Toronto), Drake Devonshire Inn (Wellington, Prince Edward County) and Drake
General Stores (Toronto, Ottawa). Each property reflects its unique
neighbourhood by extending Drake's celebrated cultural and hospitality mandate
to welcome local and out-of-town visitors alike. For more information, visit
www.thedrake.ca.
SOURCE WayHome Music and Arts